Media Plan – Design and development

$450.00

This service is aimed at entrepreneurs and small businesses throughout Australia. A media plan is the process of identifying and selecting online and offline media in which to communicate and place paid advertisements.

Description

Here we are going to follow the process to analyse which media channels are best for our business, products and / or services, and generate a communication plan adapted to the current business situation.

What will you get

Three (3) online sessions of one (1) hour each per week, where we will work on the following areas:

Budgeting your media plan: what you need to keep in mind
Goals and KPI’s set-up
Identify different types of channels for your media plan and which ones work for your business
Type of content according to your media plan – what is copywriting?
Platforms and ways to organise your content according to the selected channels
Sessions and support reading materials

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